Available for select projects · 2026
Nikhil
Srivastava
IIM Alum. Author. Two decades at the intersection of media, politics, and brand-building across India.
2022
Best Marketing Agency
Narrative is
the strategy.
From newsrooms to the political WarRoom to brand-building — every chapter has been about one thing: making people feel something true. I've spent twenty years learning that the story is never separate from the work. It is the work.
On brands, politics, poetry, and the creator economy
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Now speaking
at colleges &
institutions.
From brand strategy to digital communication to the creator economy — practitioner-led sessions that go well beyond the textbook.
Invite me to speak
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About
The story behind
the work.
Journalist. Strategist. Founder. Author. Each role a different chapter — same relentless curiosity.
At a Glance
20+
Years in Communication
Education
IIM Alum
Indian Institute of Management
Recognition
Best Marketing Agency 2022
Industry Award
Published Work
ज़िन्दगी Dots
Poetry · Social Realism · Amazon
Story
I started in journalism. A decade with Amar Ujala and Times Internet — reporting, writing, and learning that the most powerful thing in any room is the ability to make people feel something they couldn't quite name before you gave it to them.
That took me to the WarRoom of India's largest political party. Nine years managing narratives at the highest level of public life — crisis comms, campaign strategy, message architecture under real pressure. Not something you learn in a classroom.
I built Half Circles Media in 2018 to bring that practitioner rigour to brands. Since then we've worked with UN, UNICEF, government offices, and India's fastest-growing D2C startups. Awarded Best Marketing Agency 2022.
In parallel: Happy Jhappi, India's first ritual gifting brand. A debut poetry collection rooted in Sanskrit and Hindi literary tradition. Lectures at Delhi University and institutions across India. And an ongoing conviction that most brands are saying too much while meaning too little.
Timeline
2005–2015
A Decade in Journalism
Amar Ujala, Times Internet. Reporting, editorial strategy, and the slow realisation that narrative is infrastructure.
2013–2022
Political WarRoom
Led communications for India's largest party. Nine years of narrative, crisis, and campaign management under real stakes.
2018–Now
Half Circles Media
Content marketing and brand strategy agency. Best Agency 2022. UN, UNICEF, government, D2C.
2024
ज़िन्दगी Dots
Debut poetry collection. Social Realism. Sanskrit and Hindi poetic tradition.
2025–Now
Happy Jhappi
India's first ritual gifting brand. The Us, Everyday Collection. 918 demand signals validated before launch.
Home
Work & Ventures
Building things
worth caring about.
Six ventures across agency, brand, media, and social impact — each one a different answer to the same question.
Collaborations, partnerships, and strategy work welcome
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Writing
Ideas worth
sitting with.
On brands, communication, the creator economy, politics, and whatever else I can't stop thinking about.
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Lectures & Speaking
Ideas delivered
in person.
Practitioner-led sessions on brand strategy, digital communication, and the creator economy — for colleges, institutions, and corporate audiences.
Invite me to speak
at your institution.
I tailor every session to the audience — whether it's a marketing department, a journalism school, or an entrepreneurship summit.
Home
Connect
Let's build
something real.
Brand strategy · Speaking · Collaboration · Consulting · Just a good conversation.
